Thursday, October 24, 2013

Play to win: Skill-based cash tournaments the key to unlocking extra revenue

Play to win: Skill-based cash tournaments the key to unlocking extra revenue:
Today's mobile game industry exists in a time warp.

On the one hand, the design work featured in today's games far exceeds anything we could have imagined just a couple years ago.

When it comes to monetisation, however, we're still living in the Dark Ages.

The mobile games market operates like a third-world economy in which the top 25 developers take in half of all the income and only around 5 percent of app developers make more than $20,000 per month.

According to AppPromo, 59 percent of apps don't even generate enough revenue to break-even.